Women in Business

The Inside-Out Framework to Growth
12 steps to transform brand and scale your business
A practical, interactive workshop: in this hands‑on session we’ll apply the 12‑step Inside‑Out Framework to your brand — from perception and PR to personas, channels and CAC/LTV. Come prepared with your laptop and notebook to develop real deliverables you can implement immediately.


Laura Narpaul is a marketing and growth leader with more than 15 years helping entrepreneurs and businesses scale through strategic brand, product and go‑to‑market planning. As President and Co‑Founder of Mach1 Services, she directs operational strategy, product development and commercial execution for software that modernizes roadside assistance and emergency dispatch. Laura pairs hands‑on marketing with operational rigor to turn ideas into repeatable revenue models and sustainable business processes.
 
She founded LMN Public Relations and recently launched Framework Marketing Co., a full‑service strategic marketing and communications firm that partners with startups and established companies to build predictable growth. Throughout her career Laura has worked directly with founders and cross‑functional teams to define customer personas, craft go‑to‑market plans, and translate complex products into clear, compelling stories. She’s known for uniting design, development and marketing to ensure consistent messaging from launch through scale and for delivering pragmatic, hands‑on frameworks teams can execute immediately.
 
Laura holds a Bachelor of Arts in Global Studies from the University of Minnesota. She volunteers as a regional ambassador for the Institute for Veterans and Military Families (IVMF), supports Lifewise, serves on nonprofit boards including J‑Jireh Ministries, and advises organizations on marketing and PR strategy. Featured in Industry ERA’s 10 Best Women Leaders and Voyage San Antonio’s profiles of inspiring leaders, she is currently writing a book about marketing and public relations. Laura lives in Minneapolis with her husband, two children and two dogs. Connect with her on LinkedIn: https://www.linkedin.com/in/laura-narpaul/